Building Sweden's tire services platform

We're operators, not financial engineers. AutoCap Group is consolidating the tire workshop industry - but we do it differently. We preserve what makes each workshop special while building the operational scale that creates value for everyone.

12 Workshops · ~50 Employees · ~200 MSEK Revenue

Our Story

Sweden's tire services market is fragmented. Around 500 independent workshops serve customers across the country. Many are well-run businesses built over decades - but their owners face challenges with procurement, back-office operations, and succession planning.

Consolidation makes sense in this market. But most consolidators follow the same playbook: acquire workshops, rebrand them under a corporate banner, replace local teams, and extract value. They destroy what makes these businesses special - the local brand, customer relationships, and team culture.

AutoCap Group does it differently. We preserve local brands. We keep teams intact. We add value through shared procurement, centralized support services, and operational expertise - not by destroying what workshop owners built. We're operators who understand the business, not financial buyers looking for a quick exit.

Since founding, we've grown to 12 workshops across Stockholm and Västra Götaland, employing ~50 people and generating ~200 MSEK in revenue. Our vision: build Sweden's leading tire services platform where workshops thrive with their identity intact while gaining the benefits of scale.

Our Mission

To build the leading tire services platform in Sweden by preserving local brands, empowering teams, and delivering operational excellence.

Our Vision

A future where independent workshops thrive as part of a larger network - keeping their identity while gaining the benefits of scale.

1

Preserve Local Brands

We don't rebrand. Your workshop keeps its name, identity, and customer relationships. What you built over the years stays yours.

2

Empower Local Teams

We don't replace management. Your team stays, and we give them better tools, support, and resources to succeed.

3

Operational Excellence

We're operators first. We know tire services inside and out - from procurement to customer service to seasonal demand patterns.

4

Long-Term Thinking

We're building a business, not flipping assets. Sustainable growth and long-term value creation over quick exits.

5

Transparency and Trust

Honest conversations, fair deals, and confidential processes. We treat workshop owners with the respect they deserve.

What Makes Us Different

We Preserve Brands

Typical consolidators rebrand everything under their corporate banner. We keep your workshop name and identity.

We Keep Teams

Typical consolidators replace management. We keep your team and give them better tools and support.

We're Operators

Typical consolidators are financial buyers. We're operators with deep industry experience.

We Think Long-Term

Typical consolidators flip and sell. We build sustainable businesses for the long term.

Want to learn more?

Whether you own a workshop, are considering an investment, or have a general enquiry - we'd like to hear from you.